ola: Bounce offers e-scooter at Rs 45,000 with battery on lease Leave a comment

NEW DELHI: As Bhavish Aggarwal-led Ola Electric faces challenges in production and delivery schedules of its electric scooter, competition seems to be building up in the segment with rivals unveiling new products while others prepare for launches.
Bounce — a start-up backed by Accel, Seqouia, and Qualcomm — unveiled its e-2 wheeler on Thursday with a unique offering where one can simply lease a battery and not pay for it as part of upfront price.
The battery-as-a-service mode has made the company price its scooter highly aggressively at Rs 45,099 (ex-showroom), while one pays for the battery during the usage and swaps (through a subscription) with fully-charged ones.

Where a battery and a charger is included (that can be charged at home or elsewhere), the scooter will cost Rs 68,999, co-founder and CEO Vivekananda Hallekere said.
While bookings have begun for the lithium-ion battery powered Bounce Infinity E1 scooter, deliveries will begin from March next year. The scooter promises a range of 85 kms per charge, and boasts of a top speed of 65 kmph.
Ola’s Aggarwal had unveiled his scooter ‘S1’ (range of 181 kms) on August 15 this year, and has priced the product at an entry price of Rs 99,999. However, there have been delays in production schedules and deliveries are yet to start. The company has been aggressive on its plans, but wants to follow a unique sales model with minimal of dealerships for sales and service.
Apart from Ola and Bounce, there are other players and companies looking to expand in electric two-wheeler space. These include Ather and Hero Electric, two of the oldest player in the category. Apart from them, traditional players such as Hero Moto, TVS, Bajaj and Honda have also announced plans for electric two-wheelers. Hero has already unveiled its two-wheeler and is expected to launch it in the first quarter of next calendar year.

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